Image via Wikipedia Google Adsense is a popular web advertising program which provides a good income source for many websites. There are a set of clearly defined terms of service (TOS) a publisher must strictly follow when participating in the program.

I visit tons of sites and forums daily , I do notice several instances of misuse of Adsense ads. So here a few helpful Google Adsense tips, probably many you already know, and few you might gain by knowing now. These adsense faq are all picked from the Program Policies, Terms and Conditions and FAQ itself and presented in a simplified manner.

1. Never click your own adsense ads or get them clicked for whatever reason. You know this one very well. This is a surefire way to close you Adsense account. Never tell your office associates or friends to click on them. Keep a check if your family or children are busy increasing your income by clicking your ads and indirectly trying to stop your income. Dont even think of offering incentives for clicks, using automated clicking tools, or other deceptive software. Adsense is very smart to detect fraudulent clicks. Check the ads which appear on your pages by the Google Preview tool if required.

2. Never change the Adsense code. There are enough means of adsense optimization & customizations available to change the colour, background or border to suit your needs. Do whatever you want to do outside the code, never fiddle within the ad or the search code. They know it when you do. The search code has more limitations to colour and placement, but you should adhere to the rules. The code may stop working and violates the TOS.

3. Do not place more than 3 ad units and 3 ad links or 2 adsense search boxes on any web page. Anyway, ads will not appear in those units even if you place more ad units. But this is the limit they set, so it is better to stick to it.

4. Do not run competitive contextual text ad or search services on the same site which offer Google Adsense competition in their field. Never try to create link structures resembling the adsense ads. Never use other competitive search tools on the same pages which have Adsense powered Google search. They do allow affiliate or limited-text links. Update: Google has allowed you to run contextual advertising like Yahoo ads, Chitika etc provided the ads do not resemble Adsense ads.

5. Do not disclose confidential information about your account like the CTR, CPM and income derived via individual ad units or any other confidential information they may reveal to you. However, you may reveal the total money you make as per recent updates to the TOS.

6. Label headings as “sponsored links” or “advertisements” only. Other labels are not allowed. I have seen many sites label ads with other titles. Dont make your site a target in a few seconds gaze.

7. Never launch a New Page for clicked ads by default. Adsense ads should open on the same page. You may be using a base target tag to open all links in a new window or frame by default. Correct it now as they do not want new pages opening from clicked ads.

8. One Account suffices for Multiple websites. You do not need to create 5 accounts for 5 different websites. One account will do. If you live in the fear that if one account is closed down for violation of TOS, believe me they will close all accounts when they find out. You can keep track of clicks by using channels with real time statistics. They will automatically detect the new site and display relevant ads.

9. Place ads only on Content Pages. Advertisers pay only for content based ads. Content drives relevant ads. Although you might manage some clicks from error, login, registration, “thank you” or welcome pages, parking pages or pop ups, it will get you out of the program.

10. Do not mask ad elements. Alteration of colours and border is a facility to blend or contrast ads as per your site requirements. I have seen many sites where the url part is of the same colour as the background. While blending the ad with your site is a good idea, hiding relevant components of the ads is not allowed. Also do not block the visibility of ads by overlapping images, pop ups, tables etc.

11. Do not send your ads by email. HTML formatted emails look good and allow placement of these JavaScript ads. But it is not allowed as per TOS. You do not want impressions registering on their logs from any email even once. They are watching!

12. Keep track of your content. So Adsense is not allowed on several non content pages. But it is also not allowed on several content pages too. Do not add it on web pages with MP3, Video, News Groups, and Image Results. Also exclude any pornographic, hate-related, violent, or illegal content.

13. Do not alter the results after ad clicks or searches - Ensure you are not in any way altering the site which the user reaches to after clicking the ads. Do not frame, minimize, remove, redirect or otherwise inhibit the full and complete display of any Advertiser Page or Search Results Page after the user clicks on any Ad or Search results.

14. Avoid excessive advertising and keyword stuffing - Although the definition of ‘excessive’ is a gray area and is subject to discretion, yet Google adsense with correct placement, focused content and high traffic will get you much more income than other programs, so excessive advertising is not required. Keyword stuffing does target better focused ads, but overdoing it is not required.

15. Ensure you Language is Supported - Adsense supports “Chinese (simplified), Japanese, Danish, Korean, Dutch, Norwegian, English, Polish, Finnish, Portuguese, French, Russian, German, Spanish, Hungarian, Swedish, Italian and Turkish”. In addition, AdSense for search is available in Czech, Slovak, and Traditional Chinese. If your web pages language is not supported, do not use the code on such pages.

16. Maximum 2 referral button per product per page - With the launch of the Google adsense referral program, you are allowed to put only 2 referral buttons for adsense referral, adwords referral, Google pack and Firefox with Google toolbar referral. Update: This feature is closing Aug 2008. [ended today]

17. Do not specify Google ads as your alternate ads. - Several services like Chitika eminimalls allow you to place alternate urls, when a targeted paying ad cannot be displayed. This involved creating an simple html page and putting the ad to be displayed instead. Even Adsense allows an alternate url feature instead of displaying public service ads. But never use Adsense ads as alternate urls.

18. Do not confuse with adjacent images - It was a common policy to increase CTR by placing same number of images as the number of text ads, which falsely gave the impression that the text ads represented an explanation to these images. Inserting a small space or a line between the images and ads is not allowed. Make sure that the ads and images are not arranged in a way that could easily mislead or confuse your visitors

Think Of The Millions About To Start A Blog...Thinking they can be a Problogger making tons of $$... That's wishful thinking!!!

I like to stir things up sometimes. When I see someone
wasting their time I just want to grab them and say...SSSTTOOOPPP!

And the simple fact is that blogging is just NOT right for
the majority of people who want to start a real e-business.

o You're missing all kinds of key tools.

o It takes too much of your time, under pressure.

o Your traffic will not last unless you keep blogging.

o You won't make as much money (several reasons for that).

o You'll still need to learn how to market your blog.

o You won't be building a deep relationship with your
visitors and audience.



So here's the obvious question...

"Why not just do it the right way the first time?"

You know why?

Because people like "fast and easy." Somehow, "fast and easy
to nowhere" doesn't seem to matter. But it should, to smart
and serious business people. And as you, our partner-in-sales
knows so well by know...

THOSE are OUR kind of customers.

Blogging is also the "hot way." There are so many bloggers
talking about blogging who are talking about even more
blogging, you'd think that this is simply the only way.

So combine the herd mentality and the easy mentality.
That's blogging. This site gives you what you need to
dispel the noise that simply fails to make sense. Beyond
sense (cents), it fails to make dollars.

It's all to easy, with all this noise, to think blogging is
cheap and quick and will make them easy money fast. Tell 'em
they don't know what they are talking about.

Yes, a blog goes up fast (but after zero planning for the
long term, from keyword research to monetization plans).

Yes, blogs get indexed fast. That is the nature of blogs.

But content sites build traffic momentum. Take a two-month
vacation from your blog and see what happens.

Time sensitive information is like a 3-day old newspaper. Good
only for wrapping fish. How does Google know that? Because
it knows that visitors don't visit the old posts...

Build your site on a foundation of stone, not sand. Sooner
or later there's gonna be a "shake out" and your business
may come tumbling down.

Please tell them! And more importantly, don't just tell those
with blogs already. They may have to learn the hard way.

Be sure to tell those who are just about to start their first
blog, or their next one. I guarantee you that very, very few
are making money, nor will they make any, with blogs.

The site discusses that, too. And we're not talking short-term
success like a blog may occasionally see in early days....

So why the big buzz about Blogs?

On the surface they just seem like another type of "content"
site. And with some of the new features available they can
even look like a "real" site these days.

Blogging is indeed easy. So is Yahoo!'s sitebuilder. So
are a ton of WYSIWYG editors. But reinforce this message...

"Easy to nowhere" is still a waste of time and energy.

SBI!'s BlockBuilder? It TRAINS you. You actually build an
effective page, for both spider and human. You can graduate
to ANY sitebuilder, not be restricted to any particular one
after that, and it all works with SBI! seamlessly.

It seems pretty obvious which way leads to success when you
stop to think about it, doesn't it? :-)

Blogging is a way to express our freedom of speech, thoughts or opinions. Usually it’s about a specific topic or if it’s a personal blog. Blog posts could range from anything like your latest visit to a swanking restaurant or about a humorous joke you came across .

For those who enjoy blogging and spend lots of time doing it, why not make some extra pocket money from it? It doesn’t cost you anything and only requires a little bit of effort to setup but the return could be well worth it. That’s the beauty about online advertising programs — they work 24/7 even when you’re sleeping. Talk about a nice passive way to earn some extra money each day!

My first easy money making tip online is probably the most common and easiest method to get started with easy money making online from your blog. The program called AdSense where you can find in your dashboard if you are using Blogger. You may viewed hundreds of Google’s ads online and probably even clicked on a few since they were relevant to whatever topic or website you were reading at the time. That’s one of the great things about this program as it creates relevance to your readers and support the topics you blogs about.

Google Adsense
Google’s advertising program is free for all to sign up and application takes a few to days to approve, depending on how much content you already in your blog. Then adding AdSense to your blog is easy especially with Blogger’s new AdSense widget. Once your application is approved, just log into your account, customize your ad unit, and copy and paste a block of HTML code into your blog.

Step 1
First you need to sign up an AdSense account. This will take not more than a few minutes to do. Once you’ve your account setup and approved, go on to Step 2.

Step 2
The good thing about Blogger is you can easily add Google AdSense to your blog using their built in page elements. Login to your Blogger account, navigate to “Template” => “Page Elements” and then within the layout area, click on “Add a Page Element”. From there you’ll see this screen where you want to select the “AdSense” Page Element and click on “Add to Blog”.

Next you’ll see another screen where it will ask you to login (if it’s the first time you’ve tried to add this AdSense Page Element before). Just enter the email address and password you used when setting up your AdSense account. Once you successfully login, you’ll next see the ad configuration screen. This is where you select the ad format type (leaderboard, banner, text ad, etc) with many different sizes to choose from. Now remember to keep your site visitors in mind when selecting an ad format. You don’t want the ad to dominate your entire blog page which would annoy your readers. I’d recommend starting with a small rectangle or horizontal row format before going too crazy.

Don’t forget to also select a nice color scheme that matches your blog. Statistics show that the more blended in your blog ads are, the better change people will click on them. Remember to abide by the Google TOS though which I encourage you to read before breaking the rules by accident. Now once you’ve got the exact color scheme and ad format ready to go, click on the orange “Save Changes” button to add it to your blog.

Step 3 - Save and View Your New Ads

You should now save your Page layout and view your blog. The ad unit should be in place and ready to start making you money! Sometimes it takes a little while before ads start showing up and even a couple of days before relevant ads are displayed. This is usually the case if you’ve got a newer blog and Google isn’t familiar with your blog’s content yet. Google will then crawl your site and identify it’s general topic so it knows what ads to display.

Why You Should use Google AdSense
* It’s a very simple and proven solution that millions of blogs and websites around the world are using today.
* AdSense belongs to Google and they are extremely credible. Once you have make money from AdSense, Google will pay it to you. Unless you cheat them " Read Points to Take Note" below
* The ads will be contextual, which means they will be relevant to the content of your blog. Targeted ads = happier visitors, higher click through rates, and more money for you.
* You get paid on the click through which is far better than on a conversion.
* Google provides free reports so you can see exactly how many clicks and how much you’ve earned! You’ll find yourself using that report every day just to see how much money you’re making.
* The ads are so well-matched to your site’s content that your readers will actually find them useful.

Points to Take Note
* Please remember that you must never click on your own AdSense. Consequences is your account will be BAN by Google
* Don't get involve in any AdSense exchange scheme or any kind of Program to earn AdSense clicks. Trust me Google will get to know about it. Don't even try to cheat them, they are way smarter than you think.